Budapest BI 2015

The talk aims to provide an idea of how KNIME text mining can be utilized in any context from sketch to execution and visualization. I will introduce a way of how it is possible to build the foundations of text mining in the heads of not “tech-savvy” people and furthermore, how is it possible to deepen the understanding of such methods, making the business oriented stakeholders more engaged and proactive in the technology. Through a basic example to the complex built in capabilities of KNIME I will cover some of the most important possibilities text mining can bring to the table, in a way that it can be built up in the minds of people relatively new to the topic. Aside of the analysis possibilities, I will detail some visualization opportunities, to make KNIME part of a flexible end-to-end reporting and visualization process.